PPC (Pay-Per-Click) is the main method of gaining targeted traffic to your CPA campaigns. Google AdWords, Yahoo, and MSN are the main companies that you want to place ads with.
Be careful though, it takes a lot of time and research to develop a cost-effective ad campaign. Do your keyword research beforehand so you don't lose your shirt. Remember, the name of the game is getting "GOOD" traffic to your offers. If they click on your link, but don't submit to the offer it's just a loss on your end.
You are definitely going to need a toolbox full of useful tools to make this work. Luckily, I am here to provide you with some free ones:
Google Keyword Tool-http://adwords.google.com/select/keywordtoolexternal
This is the most popular keyword research tool available online (and it's FREE).
Wordtracker-http://www.wordtracker.com
This has a Free and Paid version. It is one of oldest research tools out there, but for a newbie with no start-up funds the free features may provide some benefit.
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